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SRAM is the most popular brand in mountain biking today, with just about every bike having some combination of SRAM drivetrain, brakes, or suspension. SRAM's Transmission groupsets have quickly gained popularity with their impressive shifting under load and reliability during hard hits. SRAM's Maven brakes are the most powerful that we've gotten to try, with enough bite to slow down a horse. RockShox is under the SRAM umbrella, and their ZEB has found itself on the front of many enduro start lines.
SRAM’s founding was based on one man’s dream to create a more fun, efficient, and faster experience on a bicycle. Today, SRAM is a global team of people delivering that same passion for improving the experience as well as expanding the potential of cycling.
SRAM makes some of the highest quality, innovative products in mountain biking today. Whether it be a set of our staff favorite Code RSC Brakes, wireless shifting from an AXS Drivetrain, or even just a GX Shifter, you can be absolutely sure that when you buy SRAM, you are buying the highest quality, cutting-edge componentry available for your bike.